When looking at lawn signs, people tend to recognize them first by colors. However, when a company or political campaign uses colors that do not represent themselves, potential customers can be confused. Besides confusing color usage, the choice of font can also be a...

Custom yard signs need to catch attention, especially if you are running a political campaign or a business advertisement. A plain or busy sign can cause people to ignore it instead. A plain sign does not inspire heads to turn and a busy sign does not catch enough...

Whether you’re just dipping your toes into the political arena or you’re a seasoned candidate, you probably already know all about lawn signs— but there are so many other printed promotional products that can really help drive your campaign. Read on for information...

We are deep into the midterm elections, so you’re probably seeing an increasing number of political signs around town. Political lawn signs have been a popular form of campaign advertising since John Quincy Adams convinced townspeople to put his signs in their yards,...

No matter what the purpose of a custom yard sign is, be it political or for business, they are meant to catch attention. For pedestrians, there is a longer time frame but for drivers and cyclists, the time frame is even shorter. Signs tend to be ignored if they are...

Make every dollar count for your marketing budget with the most ROI (Return on Investment) by investing in custom yard signs. They are one of the least expensive ways to locally advertise and you can still target the right audience. Here is a list of a few reasons why...

Direct marketing is putting information right in the hands of your customers. It’s not about just placing product information in their hands, it’s about brand awareness. A great way to maximize your next direct marketing campaign is to use yard signs. Creating a...

Political lawn signs have continued to be one of the most effective and affordable campaign investments for over 30 years.  But it can be hard to gauge how many signs your campaign should invest in.  One of the rules we go by at Political Lawn Signs is to calculate at...